WEEK 2 OF RESEARCH AND PLANNING:

This week we established exactly who we want our target audience to be and how we will make a soap that they will enjoy and relate to. We created a Target Profile. We created a channel ident draft piece and scanned it then uploaded it to our blog. We decide to name our channel U3 (Urban 3) TV and wrote about why we chose this name and how it can relate to our audience. This is a name that represents both us and our target audience. We have got a idea of what and who we want in our soap now, we wrote a draft shooting script of what scenes we want to use and what dialouge we may use. Finally we came up with a soap trailer synopsis and soap synopsis. We created characters names and decided that we should all star in the trailer even if it was just in one shot.